I was commissioned by Inspire magazine to shoot the world record breaking auction value for a MotoGP helmet, signed by all the worlds best riders. It was purchased by the LCR new sponsor, CEO of CWM, who purchased it for €255,000 in aid of ‘Stop Cancer’.
I photographed it for free, of course, in the worst lighting conditions: The hallway of a WC at the CWM london office! It was well received and published in over 150 publications both viral and print. You can see the Cover image as well as some of the tear sheets and magazine inserts below.