Soul Cal AW14 Ad Campaign

There I was, back in Cape Town again but this time shooting the AW14 Ad Campaign for Soul Cal clothing. It all worked out perfect as I was already in Cape Town shooting a lifestyle Campaign and this job just happened to come up. Cape Town was the perfect back drop for Soul Cal with it’s stunning light and landscapes. So off we all went, the entire crew and Steel Productions to nail another epic shoot as a collective. Big props to Cape Town, Steel Productions Cape Town and the entire team for all their hard work in making this happen.

Soul Cal Ad Campaign by Adam Alex Fashion Photographer
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Behind The Scenes Video:

All images by Adam Angelides Fashion Photographer